IT’S ALL ABOUT COMMUNITY
Austin, Texas is a distinctively vital, creative, and diverse community in the heart of the Lone Star State, a place where politics, arts, and culture are as elemental as air, water, and the big Texas sky. The Austin Chronicle is the keen-eyed and eloquent voice of this city, expressing our community’s political and environmental concerns, and exploring and supporting Austin’s active cultural scene. Founded in 1981, the Chronicle has grown to a weekly readership of more than 394,315 in the Austin metropolitan area, publishing weekly, and offering incisive political coverage, discerning and informed cultural reporting, and commentary.
The Chronicle not only reflects the heart and soul of the community it serves in its editorial pages; it also puts its muscle where its mouth is by sponsoring such events as the South by Southwest (SXSW) Conference & Festivals, and presenting the annual Austin Music Awards Show and the Austin Hot Sauce Contest (the world’s largest), along with countless other promotional events.
If it’s important to Austin, it’s in The Austin Chronicle.
WE COVER AUSTIN
READERSHIP
Who reads The Austin Chronicle?
394,315 READERS EVERY WEEK.
Age Range
18-34 40%
35-44 21.8%
45+ 38.2%
Median Age: 39
Education Level
High School/Some College 52.4%
College Degree 30.7%
Advanced Degree 16.9%
High School Graduates: 95.3%
College Educated: 76.8%
Income
Under 50K 43.8%
50-75K 14.8%
75K+ 41.4%
Median Income: $56,434
Total Income: $24.75 billion
Home Owners: 57%